The Project:
The Chase Sapphire Lounge at Outside Lands is an exclusive respite for Chase Sapphire Reserve cardholders at Outside Lands Festival. Fans who show their card can enjoy complimentary light bites, custom latte art, phone charging, stage views, full bar access, photo ops and custom giveaways.
My Role:
Creative/Art Direction: Defined the look and feel; Crafted consumer journey, responsible for concept rendering, design treatment of walls, interior design, production and execution.
Agency:
CAA Brand Consulting
EVENT PHOTOGRAPHY:
RENDERS:
